For Soul Athletic Club, a state of the art Gym in Sydney, new leads were coming in from everywhere—social media, website inquiries, paid ads, blog content, QR codes - everywhere.
The problem? There was no single system to track or manage them. Instead, the team was drowning in spreadsheets, manually entering data, chasing follow-ups, and trying to keep everything organised. With no clear process, leads were slipping through the cracks, and any marketing efforts felt scattered.
“It hurts when you know you’re missing real opportunities, but because everything was so manual - we were spending more time organising leads than actually converting them.
With ZUMO, everything changed. Now, every lead automatically funnels into one central platform. No more manual data entry, no more missed follow-ups. The team can now track, organise, and nurture every lead effortlessly. Plus, with ZUMO’s built-in marketing tools, they send targeted SMS and email campaigns for seasonal offers, keeping their community engaged and boosting conversions.
“Every lead is in one place, and every follow-up is automated - I honestly didn’t realise things could get this efficient.’
With a streamlined lead management system and powerful marketing automation, Soul Athletic Club is now running at full speed, with a second location now open! No more wasted opportunities, no more disorganisation—just a clear, scalable system that brings in leads and keeps members engaged.
